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About
I help musicians, music venues, entrepreneurs, and small businesses craft and communicate their professional identities. My promotions strategies involve the use of social media, strategic blogging, and search engine optimization techniques. I also customize WordPress sites for clients seeking low-cost, user-friendly starter Web sites.
In 2008, I represented the Author Services department at Federated Media in the planning and execution of Conversational Marketing campaigns, which are online marketing or advertising campaigns that go beyond a banner media buy and engage blog authors and their audiences around brands, products, and ideas.
My areas of expertise are social media, conversational marketing, branding, personal public relations, and event planning and execution.
